Serial Disruptors' CEO Karl Dominic Fajardo Serves as Resource Speaker for 2026 National Tourism Week

On September 17, 2026, Serial Disruptors' CEO Karl Dominic Fajardo served as a Resource Speaker for the Basic Marketing Training organized by the Provincial Tourism Department of Misamis Oriental in celebration of the 2026 National Tourism Week. Held at Unity Hall, Capitol Compound, Cagayan de Oro City, the learning session formed part of a series of activities centered on the theme "Digital Agenda and Artificial Intelligence to Redesign Tourism."

The training focused on providing tourism officers, tourism stakeholders, and industry partners with practical knowledge on the fundamentals of marketing, particularly in developing effective strategies for tourism products, destinations, events, and local tourism enterprises. It also highlighted the evolving role of digital platforms, emerging technologies, and Artificial Intelligence in reaching target markets, creating meaningful visitor experiences, and strengthening the competitiveness of tourism destinations.

Mr. Fajardo's participation provided an opportunity to share his knowledge and experience in marketing with tourism stakeholders from across Misamis Oriental. His involvement supports the continuing efforts to promote more innovative, competitive, and digitally empowered approaches within the local tourism sector, particularly as the industry continues to adapt to the needs of today's increasingly digital travelers.